Tuesday, October 17, 2017
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Home / News  / Hindware Announces New Business Initiatives as a Part of Its Vision for 2020

Hindware Announces New Business Initiatives as a Part of Its Vision for 2020

Hindware has unveiled their super-premium brand ALCHYMI curated by India’s leading designer Manish Malhotra. Further, the brand inaugurated its state-of- the-art revolutionary concept store Lacasa in the upscale area of Vile Parle, Mumbai. Alchymi stands

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Hindware has unveiled their super-premium brand ALCHYMI curated by India’s leading designer Manish Malhotra. Further, the brand inaugurated its state-of- the-art revolutionary concept store Lacasa in the upscale area of Vile Parle, Mumbai. Alchymi stands for ‘Style meets craft’ and is a design expert and has been created in the Hindware Design Studio using FloSense technology. Featuring four unique bath suites especially curated by celebrated designer Manish Malhotra, the brand will be available at 200+ Hindware brand stores stores pan-India. The suites will comprise of an exclusive range of WCs, basins, shower, faucets and accessories, etc. Manish Malhotra and Hindware Design Studio are developing new suites which will be introduced every quarter. This will help the consumers to get discerning designer bathrooms for themselves. The 4000 sq. ft. showroom will have digital Integration at every point for easy selection of products The company will invest aggressively in setting up 10 new Lacasa and 200+ Galleria stores across the country by 2020.

jignesh@progressiveit.in

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