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Qualicer 2024 is all set to take place on March 5-6 2024

QUALICER will hold its XVIII edition on March 5th and 6th in Castellon, Spain. Year 2024 edition will open with a featured session, a panel debate dealing with new markets opportunities (new products and services) for the ceramic tile industry.  Confirmed participants in this panel are Graziano Verdi, ITALCER CEO (Italy), Clark Cornelius, PANARIAGROUP USA COO and President (USA) and Manuel Angel Murillo, COLORKER CEO (Spain).  The opening panel will be moderated by Bart Bettiga, Executive Director of the NTCA, National Tile Contractor Association (USA), representative of one of the associations that makes most effort in the training and preparation of ceramic tile installers and one of the most promising markets for quality products and added value in our industry.

After the opening, the congress will cover with greater detail all relevant issues in strategy and markets, innovation, technology and production of the ceramic tile and its use in construction. The 2024 congress program consists of nine featured sessions, forty-five papers will be read and there will be a poster presentation area. Two of the nine featured sessions will be conferences and seven will be panel debates dealing with future markets, artificial intelligence opportunities in the ceramic tile industry, policy and standardization drivers in Europe and the USA and opportunities for the ceramic tile, the management of intangible assets, the ceramic sector at the crossroads of the changing raw materials market, industrialized construction and the management of innovation.

Among the speakers in the featured sessions will be Kurt Beschorner, Associate Professor of Bioengineering at the University of Pittsburgh, Lars Pastewka, Professor for Simulation in the Department of Microsystems Engineering at the University of Freiburg, Bill Griese, Deputy executive director for the Tile Council of North America (TCNA), Victoria Zaera, Environmental manager ASCER, William Paddock. Founder & managing director of WAP Sustainability, Mauro Rullo,  Climate Policy and Sustainability Manager Confindustria Ceramica, Cristina Alvarez, PhD cum laude in Business and Institutional Communication and Master in New Trends and Innovation Processes in Communication, Inaki Mejia Perez, Partner of the Valuations group of the Deals division of PricewaterhouseCoopers in Spain, Angel Alloza Losana, CEO and general secretary of the Corporate Excellence Foundation – Centre for Reputation Leadership, Profesor Jay Lee. Clark Distinguished Professor y Director, Industrial AI Center, University of Maryland, Juan Boix, ITC-AICE Responsible for the Industrial Processes Area and Sebastian J. Brau, COO – Artificial Intelligence & Industry 4.0 Implementations & iAForHuman Association.

Besides its traditional in-person format, the Qualicer Congress will feature an online badge option that was already set with success in the previous 2022 edition. This option is specially devised for conference delegates who cannot travel to Castellon, Spain, for the event, and will hold up to 1000 simultaneous connections. You can register from this link

See you in March 5th and 6th in Castellon, Spain!

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